There’s something special in the eyesight of the Lego package that brings you right back on your childhood. For lots of, the small blocks were a vital part of their very own early years and helped condition their visuallization and creativeness. Now, Lego’s creation processes are really advanced as well as the company can be working hard to settle ahead of the competition on durability.

When Ole Kirk Christiansen started his first manufacturing plant in Billund, Denmark, in 1932 he was determined to help make the best building toys available to buy. He started by using cellulose acetate to create the small bricks, but in the future switched to acrylonitrile butadiene styrene (ABS plastic), which is still applied today.

A key ingredient for the success belonging to the Lego system was the truth that each piece match all the other folks – the bricks could be combined in 915, 103, 765 various ways, according into a 1992 Lego catalogue. The business also developed new processing process and started using injection moulding, which allowed it to generate thousands of new products yearly.

By the nineties, however , the organization was taking a loss, partly due to its shift aside from traditional gadget design and into creating licensed intellectual premises. It started out producing pieces based on well-known movies and video games, such as Star Battles and Winnie the Pooh. But a lot of these sets were expensive and turned off admirers.

In recent years, the company includes jettisoned noncore businesses and increased investment in its central brick toy organization. It has as well made a push in to in-house brands like Ninjago and Relacion Knights and also partnered with big news flash companies to make movies and TV shows based on these topics.